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For nearly ten years, I served as Creative Director and Advertising Director at DeeMak, Inc., leading the company’s creative direction, digital marketing, eCommerce development, and multimedia production. I managed international teams of designers, developers, marketers, and creative professionals across the United States, Mexico, Poland, and Thailand, overseeing projects from concept through completion. One of my greatest accomplishments was designing, building, and managing 4tf.com, a Shopify-based eCommerce platform that I completely rebuilt three times to improve user experience, functionality, and sales performance. I developed and managed comprehensive paid advertising campaigns across Google Ads, YouTube, Facebook, Instagram, and TikTok, overseeing Google advertising budgets exceeding $100,000 per month. My responsibilities also included branding, graphic design, photography, video production, motion graphics, social media strategy, SEO, email marketing, content development, analytics, A/B testing, and conversion optimization. I directed the creation of thousands of digital marketing assets and multilingual advertising campaigns while maintaining brand consistency across international markets. My role combined executive-level creative leadership, global team management, hands-on multimedia production, eCommerce development, and performance-driven digital marketing, giving me comprehensive responsibility for DeeMak’s digital presence, advertising strategy, and creative operations.

Cars & Couture Fashion Show Lemay American Car Museum
Promotional Photo Shoot

On July 23, 2017, the Cars & Couture Fashion Show at LeMay – America’s Car Museum in Tacoma, Washington, brought together the worlds of high fashion and automotive excellence. This unique event showcased stunning couture designs alongside an extraordinary collection of classic and exotic automobiles, creating an unforgettable fusion of elegance, creativity, and horsepower. A celebration of style and innovation, Cars & Couture highlighted the artistry shared by fashion and automotive design.

DAWNAMATRIX

On July 23, 2017, DAWNAMATRIX brought its distinctive vision of avant-garde fashion to the Cars & Couture Fashion Show at LeMay – America’s Car Museum in Tacoma, Washington. Known for its innovative latex couture, bold silhouettes, and extraordinary craftsmanship, DAWNAMATRIX showcased the intersection of wearable art, high fashion, and automotive design. Its striking creations complemented the museum’s iconic automobiles, celebrating creativity, individuality, and cutting-edge style.

CAROLE MCCLELLAN

On July 23, 2017, **CAROLE MCCLELLAN** brought her signature blend of edgy elegance, artistic craftsmanship, and innovative fashion design to the **Cars & Couture Fashion Show** at **LeMay – America’s Car Museum** in Tacoma, Washington. Known for her distinctive leather creations, sculptural silhouettes, and rock-and-roll-inspired aesthetic, McClellan’s designs embodied the perfect fusion of high fashion and automotive artistry, adding a bold, sophisticated presence to this celebration of style, creativity, and horsepower.

LISA MARIE COUTURE

On July 23, 2017, **LISA MARIE COUTURE** brought elegance, sophistication, and creative artistry to the **Cars & Couture Fashion Show** at **LeMay – America’s Car Museum** in Tacoma, Washington. Showcasing distinctive couture designs and an eye for detail, Lisa Marie Couture contributed to the event’s celebration of fashion and automotive excellence. The combination of glamorous fashion and iconic automobiles created a striking visual experience, highlighting the beauty, craftsmanship, and creativity of both worlds.

GUSTAVO APITI COUTURE

On July 23, 2017, **GUSTAVO APITI COUTURE** brought a distinctive sense of elegance, sophistication, and artistic expression to the **Cars & Couture Fashion Show** at **LeMay – America’s Car Museum** in Tacoma, Washington. Featuring striking couture designs, refined silhouettes, and creative craftsmanship, Gustavo Apiti Couture contributed to the event’s fusion of high fashion and automotive artistry. The collection complemented the museum’s iconic automobiles, celebrating the shared beauty of innovative design, luxury, and timeless style.

DREAM DRESSES BY PMN

On July 23, 2017, **GUSTAVO APITI COUTURE** brought a distinctive sense of elegance, sophistication, and artistic expression to the **Cars & Couture Fashion Show** at **LeMay – America’s Car Museum** in Tacoma, Washington. Featuring striking couture designs, refined silhouettes, and creative craftsmanship, Gustavo Apiti Couture contributed to the event’s fusion of high fashion and automotive artistry. The collection complemented the museum’s iconic automobiles, celebrating the shared beauty of innovative design, luxury, and timeless style.

Seattle Fashion Week 2015 Promo Video

This promotional video for **Seattle Fashion Week 2015** captures the energy, creativity, and excitement of the Pacific Northwest fashion scene. Through dynamic visuals, stylish editing, and compelling storytelling, I created a high-impact video designed to build anticipation, showcase the artistry of fashion, and generate excitement for one of Seattle’s premier fashion events.

Seattle Fashion Week 2015 Promo Video

This promotional video for **Seattle Fashion Week 2015** captures the energy, creativity, and excitement of the Pacific Northwest fashion scene. Through dynamic visuals, stylish editing, and compelling storytelling, I created a high-impact video designed to build anticipation, showcase the artistry of fashion, and generate excitement for one of Seattle’s premier fashion events.

Seattle Fashion Week 2015 Model Scout Video

I created this promotional model scouting video for **Seattle Fashion Week 2015** to discover fresh faces and emerging talent for the runway. Through dynamic visuals, engaging editing, and compelling messaging, the video was designed to attract aspiring models, generate excitement, and encourage participation in one of Seattle’s premier fashion events.

Seattle Fashion Week 2015 Designer Review Video

I created this designer showcase video for **Seattle Fashion Week 2015**, highlighting the creativity, talent, and unique visions of participating fashion designers. Through dynamic editing, compelling visuals, and engaging storytelling, the video celebrated their collections, showcased their artistry, and helped build excitement for the upcoming runway shows.